Turning dreams into reality, one click at a time.

Hiya,

Laurie here!

I am a marketing specialist with a great passion for social media and producing impactful content to engage with audiences. I love collaborating with people and turning their ideas into reality.

Driven to

deliver your brand's message

What I can do for you

What I can create for you

• Wide range of long-form video content
• Short-form and ‘social first’ content
• Immersive 360° content
• (Animated) graphics
• Social media copy and blog articles
  

A closer look:

Pride Month

University of Stirling staff members share their stories about finding their identity, overcoming challenges, and being proud of their authentic selves.

A closer look:

Evoking emotion

Advocating against loneliness during the holiday season, we came up with the ‘Be the Difference this Christmas’ campaign to promote the University of Stirling’s social activities for students staying on campus during the Christmas break.

This campaign proved so popular on social media

that a new Christmas video was produced every year since.

I’m comfortable

in front of and behind the camera

University Campus

Virtual Tour

Halloween spoof

NextBike UK guide

Short-form

video content

Multipurpose

social media content

This example illustrates how one content idea can be repurposed across different platforms.

Created as part of a wider destination campaign, a suite of content was produced about vegan cafes in the local area. This included photography, a blog article and Instagram stories.

These pieces of content can be shared at different times within the content calendar, e.g.: World Vegan Day, World Vegan Month, Veganuary, etc., ensuring a time-efficient content creation process.

Combining the information and photography from the blog article with additional vertical videos, created an informative Instagram story guide that feels native to the platform.

Graphic design

and animation

I’m confident in using many applications, including Photoshop, After Effects, Premiere Pro, CapCut and Canva.

I love creating (animated) social media graphics, video thumbnails, and video animations such as lower thirds, overlays, titles and transitions.